Guse

Privacy Policy

Last updated: May 17, 2026

1. Introduction

Guse Ltda., registered in Brazil under CNPJ 47.758.713/0001-82 ("we," "our," or "us"), operates this marketing website. This Privacy Policy explains how we handle personal data when you visit our site, submit the contact form, or interact with our analytics tools, in accordance with the Brazilian General Data Protection Law (LGPD — Law No. 13,709/2018).

2. Information we collect

We may process the following categories of data:

  • Contact information: name, email address, and message when you use our contact form.
  • Technical and usage data: IP address, browser type, pages visited, traffic source, session duration, and on-site interactions collected via cookies and analytics tools (only after consent, where applicable).
  • Cookie preferences: your choices in the consent banner (necessary, analytics, and marketing categories).

3. Cookies and consent

We use cookies and similar technologies to run the website and, with your consent, to measure audience and performance. You can accept, reject, or customize categories at any time via the cookie preferences link in the footer or the banner shown on your first visit.

  • Necessary: required for navigation, security, and remembering your consent choices. These cannot be disabled.
  • Analytics: Google Analytics (via Google Tag Manager) and Ahrefs Web Analytics, used to understand how the site is used and to improve content and performance. Loaded only if you accept analytics cookies.
  • Marketing: reserved for future campaigns; we do not currently run active advertising pixels on this site.

4. Analytics tools

When you consent to analytics cookies, we may use:

  • Google Analytics 4 (via Google Tag Manager — GTM-KK4R223H): collects aggregated usage data (pages visited, events, traffic sources, device type). Processing is performed by Google LLC under the Google Privacy Policy . You may install the Google Analytics Opt-out Browser Add-on .
  • Ahrefs Web Analytics: privacy-oriented traffic analytics used to measure visits, entry pages, and referrers. According to Ahrefs, it does not use third-party tracking cookies or build individual visitor profiles. See the Ahrefs Privacy Policy .

If you reject analytics cookies, Google Tag Manager and related measurement scripts will not load. Strictly necessary cookies (including your consent record) will remain active.

5. How we use your information

We process personal data to:

  • Respond to inquiries submitted through the contact form;
  • Operate, secure, and improve the website;
  • Measure audience and performance with analytics tools you authorize;
  • Comply with legal obligations and prevent fraud or abuse.

6. Legal bases (LGPD)

  • Consent: analytics and marketing cookies.
  • Pre-contractual procedures: responding to business inquiries.
  • Legitimate interest: site security and essential aggregated metrics.
  • Legal obligation: when required by competent authorities.

7. Sharing and subprocessors

We do not sell your data. We may share information only with:

  • Cloudflare: hosting, CDN, and abuse protection;
  • Cloudflare Turnstile: bot verification on the contact form;
  • Google (Analytics / Tag Manager): traffic measurement, with your consent;
  • Ahrefs: website traffic analytics, with your consent;
  • Public authorities when legally required.

Some providers may process data outside Brazil. In those cases, we apply contractual and technical safeguards consistent with LGPD requirements.

8. Retention

  • Contact messages: as long as needed to respond and maintain reasonable business records.
  • Analytics data: according to provider retention settings (e.g., up to 14 months in GA4).
  • Cookie consent records: up to 12 months unless withdrawn earlier.

9. Your rights

You may at any time:

  • Confirm whether we process your data and request access;
  • Correct incomplete or outdated information;
  • Request anonymization, blocking, or deletion of unnecessary data;
  • Withdraw consent for analytics or marketing cookies;
  • Request portability where applicable.

10. Security

We apply appropriate technical and organizational measures, including HTTPS, access controls, and bot verification. No system is completely secure; if a relevant incident occurs, we will notify as required by law.

11. Changes to this policy

We may update this policy from time to time. The date at the top of this page indicates the current version. Material changes may be announced on the website.

12. Contact us

To exercise your rights or ask privacy questions:

See also our Terms of Service.